My perspective on photographing short term rentals:

Selling the Experience: STR photography isn’t just about documenting a space—it’s about showcasing a lifestyle. The goal is to help potential renters imagine themselves relaxing, cooking, or enjoying the view. 

Telling a Story: Framing shots to emphasize how the property connects with its environment. For a beachfront condo, this means capturing the beautiful ocean view and the way the light falls into the space. Renters want a sense of the whole property but also the charm in the details.

Functionality Meets Aesthetics: Highlighting both the practical amenities (kitchen, storage, provided items) and the aesthetic features (unique design, décor).